STRATEGIC FINANCE BUSINESS PARTNERING + NLP PERFORMANCE COACHING

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Look back clearly. Move forward boldly.

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WHY THIS EXISTS

Most Business Owners Are Flying Without a Finance Partner

Your accountant tells you what already happened. A coach works on mindset without touching the numbers. Rarely do you get someone who reviews your actual financials and helps you act decisively on what they say.

The result: decisions get delayed, made on instinct, or made correctly but never fully executed. Profitable businesses underperform their own potential.

Mayah Consulting sits at the intersection of finance business partnering with a fractional CFO lens, combined with NLP-based performance coaching so the decisions that matter actually get made.

SERVICES

How We Work Together

A monthly engagement combining strategic finance review with performance coaching, built around your actual numbers, not generic advice.

01

Strategic Finance Business Partnering

  • Monthly written financial summary memo covering key movements, flagged risks, and priorities, prepared from your books before each session
  • Profitability analysis by product, service line, or channel
  • Pricing and cost structure review
  • Cash flow forecasting and runway visibility
  • Board-level commentary explaining the "so what" behind the numbers
  • Early risk flags: cash crunches, margin erosion, concentration risk
02

Fractional CFO Elements

  • Input on major decisions: capital expenditure, hiring, debt vs. equity, reinvestment vs. distribution
  • Financial reporting and process improvements that give better visibility without a full-time hire
  • Preparing the business for next-stage moves: refinancing, acquisition, succession, scaling
03

NLP Performance Coaching

Using Neuro-Linguistic Programming (NLP) techniques to strengthen how you think, decide, and perform under pressure. A methodology rarely found alongside finance business partnering.

  • Breaking patterns of hesitation, avoidance, and analysis paralysis around financial decisions
  • Reframing setbacks such as difficult quarters, tough conversations, and missed targets without it affecting leadership clarity
  • State management for high-stakes moments: lender meetings, investor conversations, partner negotiations, key hires
  • Identity and belief work as the business grows, shifting from operator to strategic leader
  • Decision-making protocols that hold up under pressure, not just in calm moments
INVESTMENT

Work With Me

Two tiers, built around how much support your business needs right now.

Partner

Monthly 60-min session + monthly written financial summary memo

WHAT'S INCLUDED
  • 1 x 60-min session per month covering financial review + NLP coaching tied to live decisions
  • 1 x written financial summary memo per month, prepared from your books before each session
  • NLP-based decision-making and performance work embedded in every session
  • Running decision log tracking key calls, commitments, and outcomes
Standard£350/month
Founding cohort£250/month
MOST SUPPORT

Partner+

Fortnightly sessions + monthly written financial summary memo + async access

WHAT'S INCLUDED
  • 2 x 60-min sessions per month covering financial review + NLP coaching tied to live decisions
  • 1 x written financial summary memo per month, prepared from your books before each session
  • NLP-based decision-making and performance work embedded in every session
  • WhatsApp/email access between sessions for in-the-moment decisions and NLP support when it matters most
  • Running decision log tracking key calls, commitments, and outcomes
Standard£550/month
Founding cohort£400/month
FOUNDING COHORT

The first five clients lock in founding pricing permanently, for as long as they stay subscribed. This rate won't be offered again once the cohort fills.

CONSIGLIERE OFFER

1:1 Mindset, Behaviour & Growth Coaching

A standalone coaching offer, no finance review, purely focused on you.

For individuals who want dedicated NLP-based coaching on mindset, behaviour patterns, and personal or professional growth. Whether you're navigating a significant transition, breaking through a performance ceiling, or working on the habits and beliefs that shape how you lead and decide, this is focused, structured 1:1 coaching work.

WHAT'S INCLUDED
  • 1:1 NLP coaching sessions at your chosen cadence: weekly, fortnightly, or monthly
  • Work across mindset, limiting beliefs, behavioural patterns, decision-making, confidence, and growth
  • Session notes and committed next steps agreed at the end of every call
  • Running log of goals, progress, and breakthroughs
WHO THIS IS FOR
  • Business owners, executives, and high-performers looking to work on mindset, habits, and performance at a deeper level
  • Anyone working through limiting beliefs, day-to-day anxieties, or mild habits and dependencies they're ready to address
  • Anyone navigating a significant transition in career, business, or personal life
  • Individuals who already have finance covered and want focused NLP coaching work only
CADENCE & INVESTMENT
OPTIONSTANDARDFOUNDING COHORT
One-off session£75£75
Fortnightly (2 sessions/month)£130/month£100/month
Weekly (4 sessions/month)£220/month£175/month

Founding subscription pricing locked in permanently for the first five clients at this tier.

ABOUT & APPROACH

The Thinking Behind the Work

Professional headshot

I bring over 15 years of experience in finance and business partnering, working across both the public and private sectors, advising senior leaders, leading teams, and operating in complex, high-pressure environments where numbers, judgement, and responsibility meet. A later transition into asset management deepened my focus on critical thinking, risk, and long-term value.

Alongside this, I've trained in Neuro-Linguistic Programming, bringing a rigorous, evidence-based coaching methodology into the work. NLP is how I help clients break patterns, shift beliefs, and build the mental clarity to act decisively. It's a methodology rarely found alongside finance business partnering, and that combination is the foundation of everything I do at Mayah Consulting.

Every engagement starts with your actual numbers, not a template, not a framework, not an assumption. Before each session, I review your books and prepare a written financial summary memo: what's moved, what's at risk, and what's worth discussing. The session works through that memo alongside whatever's live in your business. The finance review and NLP coaching aren't two separate tracks, they run together, because a decision that's financially sound but psychologically blocked doesn't move a business forward.

My role is not to tell you what to do. It is to make sure you see the situation clearly, understand the implications of your choices, and move forward with confidence.

For Founders

Navigate the unique challenges of building and scaling with financial clarity and strategic focus.

For CEOs

Strengthen your strategic thinking, financial acumen, and executive presence as you lead through complexity.

For Individuals

For anyone, regardless of whether you own a business, who wants to work on mindset, limiting beliefs, anxiety, or habits through structured NLP coaching. No finance element required.

Let's Start
A Conversation

Schedule a call to discuss how strategic finance and leadership coaching can help you make better decisions and move your business forward with confidence.

abriz@mayah-consulting.com